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Home Product Executive

Req ID:
Strategy & Delivery
London; Leeds

At Direct Line Group, insurance is just the start. Combining decades of industry experience with talented people in every field from data, technology, customer care and auto repair, to HR, finance and procurement , we’re a customer-obsessed market powerhouse. And we all work together to be brilliant for customers, every single day.

We have an exciting opportunity to join our Home Tribe in our Product & Commercial Strategy Squad, on a full-time permanent basis. As a valued member of the Tribe, you will be responsible for helping our Strengthen Value Stream to deliver business objectives through effective stakeholder engagement, change management, product management, analysis of customer and market insight, and identifying opportunities to improve customer outcomes.

What you'll be doing

  • Working in the Product & Commercial Strategy Team to support delivery of our Home Trading & Product Roadmap with specific team missions and support delivery of customer and commercial outcomes.
  • Strong and indepth understanding of trading MI to initiate, develop and deploy test & learn trading initiatives to drive improvements in our commercial performance for both Price Comparison Websites and direct channels.
  • Participate in trading meetings with matrix managed stakeholders to articulate current performance trends and identify potential risks and suggest appropriate trading responses.   
  • Lead on financial aspects such as budgeting, planning, commercial trading and business case production, managing trades-offs between customer and commercial outcomes and strategies.
  • Shape and align the trading and product strategy and roadmap across key channels including Digital, PCWs and Operations.
  • Identify customer problems and eradicate pain points across end to end experience aligning our proposition to brand values.
  • Identify and drive new product development opportunities in line with consumer demand and overall DLG strategy. 
  • Build deep understanding of regulatory landscape and identify implications on business models, products and processes.
  • Actively seek out and bring the ‘voice of the customer’ into all squad activities ensuring customer outcomes are considered and customer best interests’ rules are adhered to when decisions are made.
  • Be aware of and comply with the rules and requirements of the Financial Conduct Authority (FCA) and any other legal/regulatory/risk management frameworks, keeping abreast of any changes.

Who you'll be working with

This role will be reporting directly to the Head Of Churchill and Privilege in our Home Tribe and working in the Product & Commercial Strategy Team, you’ll be responsible for helping our Home products to deliver outstanding customer and commercial outcomes and management of business opportunities that helps us achieve the Home Product Roadmap .

What you'll need

We’re looking for someone that is comfortable working with different stakeholders, possesses strong customer, commercial and market focus and always looking for ways to do things differently to help us continue provide Home Insurance that suits our customer’s needs in a changing market.

Ways of Working

Our hybrid model way of working offers a 'best of both worlds' approach combining the best parts of home and office-working, offering flexibility for everyone. When you'll be in the office depends on your role, but most colleagues are in 2 days a week, and we'll consider the flexible working options that work best for you.

Read our flexible working approach here.


We wouldn’t be where we are today without our people and the wide variety of perspectives and life experiences they bring. That’s why we offer excellent benefits to suit your lifestyle and a flexible working model combining the best parts of home and office-working, varying with the nature of your role. Our core benefits include:

  • 9% employer contributed pension
  • 50% off home, motor and pet insurance plus free travel insurance and Green Flag breakdown cover
  • Additional optional Health and Dental insurance
  • Up to 10% bonus
  • EV car scheme allows all colleagues to lease a brand new electric or plug-in hybrid car in a tax efficient way.
  • 25 days annual leave, increasing each year up to a maximum of 28
  • Buy as you earn share scheme
  • Employee discounts and cashback
  • Plus many more!

Being yourself

Difference makes us who we are. We believe everyone should feel comfortable to bring their whole selves to work – that’s why we champion diverse voices, build workplaces that work for people, and invest in the things that matter. From senior leadership to inclusivity networks, adaptive working to inclusion training, we’ve made it our mission to give you everything you need to be authentically you. Discover more at

Together we’re one of a kind.




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